Jamie AI/crypto is getting more expensive to acquire, and tactics all look the same. The projects that win aren't the ones with the biggest budgets — they're the ones that find their PMF and growth channel first.

I help Chinese dev teams get organic traffic overseas — not by throwing money at ads, but by building growth systems that compound. From SaaS to DeFi to AI tools, the playbook is the same: technical SEO as foundation, content engine as driver, community flywheel as moat.

Cyberpunk character portrait

DeFi protocols grow through integrations. AI apps grow through influencer grids. Dev tools grow through community word-of-mouth.

Different channels. Same process for finding them.

AI App / Organic Growth
1M in 3 Months

Amemori

AI image app, cold start to 1M organic traffic in 3 months. The formula: ASO (region × competitor × keyword), Technical SEO → deep blog content, Twitter + Discord + YouTube influencer matrix. Light budget, exponential growth.

DeFi / Growth Lead
$58M → $1B+

CIAN Protocol

'Users don't care about tech, they care about APY.' 3-tier KOL network (1000+ relationships), co-marketing with Lido/Aave/Ether.fi, Berachain first-mover — $319M AUM in 2 weeks. Precision operations over brute-force spending.

AI Infra / Founder
1000+ devs

HermesToken

AGI capability infrastructure for Chinese AI developers. Multi-model API routing, C2C token exchange. The best distribution is being the infrastructure people can't live without. Now expanding to SEA.

KOL & Influencer Operations

Not just 'find influencers and pay them.' I build tiered KOL systems with performance tracking, relationship management, and incentive alignment — turning influencer spend into a compounding asset, not a one-off cost.

🏗️

System Design

3-tier KOL matrix: Top-tier (10+) for brand authority, Mid-tier (30+) for reach amplification, Long-tail (150+) for volume & SEO signals. Each tier has different KPIs, deliverables, and compensation models.

📊

Performance-Driven

Not pay-per-post. KOL rewards tied to on-chain metrics (AUM driven, wallets onboarded, trading volume). Built dashboards tracking each KOL's actual conversion, not just impressions. 51% cost efficiency improvement at XBIT.

🌏

Multi-Region Coverage

Twitter/Reddit, Telegram channels, YouTube reviewers, Korean agencies, Taiwan OGs, SEA communities. Each region has different influencer dynamics — I know who to call and what works where.

🔄

Co-Marketing Engine

KOLs are just one layer. I coordinate protocol-to-protocol co-marketing (Lido, Aave, Renzo), joint Twitter Spaces, cross-community AMAs, and campaign bundles — each partner amplifies the others. 100k+ impressions per campaign.

1,200+
KOL Relationships Managed
5M+
Twitter Impressions (Single Campaign)
20K
Followers Grown in 2 Months
3 Regions
CN / KR / SEA Coverage
Character concept art

First infrastructure, then content.

Most teams get this backwards — they start pumping content before the technical foundation exists. My approach: Layer 1 is technical SEO and site architecture. Layer 2 is brand review — shaping brand story, positioning (problem + solution), product narrative, and content frameworks across channels. Layer 3 is community flywheel. Layer 4 is brand momentum. Each layer compounds on the one below. Works for SaaS, DeFi, AI tools — any product going global.

8+
Years Global Marketing
$1B+
AUM Grown (CIAN)
1000+
KOL Network
4 layers
Organic Growth System

Got a product but can't crack overseas distribution?

I work with Chinese dev teams going global — SaaS, AI tools, DeFi, dev infra. If you've got the product but overseas organic traffic is stuck at zero, let's talk. No retainers, no fluff decks. Just results.